Gujarat Cooperative Milk Marketing Federation (GCMMF), which sells dairy products under the Amul brand, is mulling setting up a processing unit in the Northeast. GCMMF, formed in 1946 with just two village dairy co-operative societies and 247 litres of milk, has helped the country become the largest milk producer in the world.
GCMMF has 60 milk processing units spread across the country and exports its value-added products to over 50 countries. The federation procures about 14.85 million litres of milk every day from 18,536 village milk cooperative societies and 17 member unions covering 31 districts and 3.37 million milk producer members.
Proposed unit – Dhemaji in Assam
Dhemaji may soon see a soaring economic graph with the intervention of the Institute of Rural Management, Anand, in Gujarat, a sister concern of the Amul Cooperative Milk Marketing Federation Ltd, evincing an interest in setting up a unit of Amul there in association with the National Dairy Development Federation.
Dhemaji has rich human resource with many qualified people but there are no employment avenues. Amul’s intervention will change the face of North Lakhimpur and Dhemaji. Once the livelihood data is collected along with infrastructure, the institute will find out where skills upgrade training is required so that entrepreneurship can be developed.